Unlocking Opportunities: Top Influencers in Myanmar by industry for 2024

In today’s digital age, leveraging social media marketing has become an essential strategy for brands looking to expand their reach and connect with their target audience. Myanmar presents a promising landscape for brands seeking to establish a strong presence, thus, top influencers in Myanmar are powerful enough to trigger the audience’s interest in a business. In this blog post, we’ll explore the top influencers in Myanmar under the segment of food, beauty and lifestyle in 2024, providing brands in the CLMV region with valuable insights to enhance their marketing strategies and expand their networks.

Food bloggers  Ser Mal – စားမယ္ – 2.1M https://www.facebook.com/sermalmm?mibextid=LQQJ4d He’s recognized as a prominent food blogger who promotes local eateries, products, and seasoning brands. And now his popularity leads to ambassador roles with several local restaurants. His Facebook channel hit 2.1M in the year of 2024. MPlay Food & Travel – 1.7M https://www.facebook.com/MPlayFoodandTravel MPlay shares videos showcasing street food and traditional Burmese cuisine from different locations across Myanmar, featuring various hosts. So as of 2024, their Facebook page has 1.7M followers.       San Myint Tun – Food Vlogger –  1.3M https://www.facebook.com/sanmyinttunfoodvlogger He’s a blogger who focuses on food and cooking. Due to his unique approach to content creation sets him apart from traditional bloggers, making him stand out, his Facebook page had 1.2 million followers in 2023, and it grew to 1.3 million followers in 2024. Foodies by S&Y – 1.1M https://www.facebook.com/FoodieEatHappy?mibextid=LQQJ4d This page shares cooking and eating delicious food and likes to recommend great meals, products, and restaurants to audiences especially in Yangon by sharing the locations of the restaurants. Not surprisingly, this page has 1.1M followers. Myaingg – 708K https://www.facebook.com/Myaingstory?mibextid=LQQJ4d Myaingg is a food blogger on social media who posts videos demonstrating cooking techniques and enjoying meals with her family. The garden at her home provides fresh vegetables, adding an intriguing element to their content. Her facebook gradually grows to 708K and becomes a top search food blogger in 2024. Makeup and Beauty bloggers Win Min Than  (Win Min Than) – 843K https://www.facebook.com/YangonInMyHeart/videos She’s one of the famous skin care and beauty influencers who makes videos about self-makeup, skin care tips, testing beauty products, and encouraging women power. Her Facebook channels have more than 843K as of early 2024.

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ArtBy Lann- 581K https://www.facebook.com/profile.php?id=100044432286470 She focuses on makeup, skincare, beauty, and hair products, and collaborates with lots of local and international brands. Her facebook has 581K followers. Glamour By Johanna- 578K https://www.facebook.com/glamourbyjohanna She’s a beauty blogger who creates tutorials on makeup and reviews cosmetic and hair care products. Right now, her Facebook page has 578K followers. Phyodaybyday- 550K https://www.facebook.com/phyodaybyday She’s a beauty blogger from Myanmar with 550K followers on facebook page, who won the Myanmar Influencer Award in 2017. As one of the earliest bloggers, she loves to share beauty advice and tips.  Phyopapa Blogs – 489K https://www.facebook.com/phyopapablogs?ref=embed_page She also is a beauty influencer renowned for her makeup tutorials, skincare routines and captivating audiences with her expertise and engaging contents.   Lifestyle influencers CHRISTINA LIM – 740K THU RAYN KYAW MOE- 789K https://www.facebook.com/christinalim.tzm https://www.facebook.com/ThuRaynKM   They make videos where they review various products, share their glamorous lifestyle, showcase makeup looks & fashion style, and document their travels. Thus why, their Facebook page features collaborations with many local and international brands across various industries. Both of their Facebook channels have more than 700K followers. Akari Nyein- 422K https://www.facebook.com/akarinyein.mm?mibextid=LQQJ4d She’s a rapidly growing lifestyle and beauty blogger with 422K followers on Facebook, known for her beauty, fashion, and lifestyle digital content creations. Carrieland – 444K https://www.facebook.com/carrielmpp?mibextid=LQQJ4d She started as a beauty influencer but later shifted her content to include lifestyle and fashion tips, collaborating with her sister Audrey Wai. Now, she has 358K followers on facebook. Vlog by Mandy 397K https://www.facebook.com/mandymayhtikemon?mibextid=LQQJ4d She creates vlogs about food, beauty, and lifestyle, where she reviews clothing brands, restaurants, and different cosmetic products. As of our latest updated data , her facebook page has 397K followers. Why Partner with Myanmar Influencers? Collaborating with influencers in Myanmar provides brands with several key advantages:

1. Cultural Relevance: Local influencers understand the variations of Myanmar’s culture and consumer preferences, enabling brands to tailor their marketing messages effectively.

2. Authenticity: Influencer marketing promotes authentic connections with audiences, driving higher engagement and brand loyalty among consumers in Myanmar.

3. Market Expanding: By leveraging the reach and influence of top Myanmar influencers, brands can expand new markets and their customer base across the region.

4. Content Diversity: Influencers offer diverse content formats, from lifestyle blogs to product reviews, allowing brands to showcase their offerings in creative and compelling ways.

Partnering with top influencers offers brands a strategic advantage in expanding their brand presence and connecting with consumers in Myanmar. By using the power of influencer marketing, brands can unlock new opportunities for growth, drive brand awareness, and foster meaningful relationships with their target audience.  Why work with us? Happio is a digital marketing agency that specializes in helping your brand and businesses succeed, especially in the CLMV market. We have the skills and knowledge of how to support your business in the digital world. With our track record of effective digital marketing strategies, we’re confident we can help your business achieve its goals. Happio has partnered with various Myanmar influencers for projects with clients like Buddy Dean, Kubota, SCG, Western Union and Chanapatana International Design Institute (CIDI). So, if you need a trustworthy partner to boost your digital marketing efforts, get in touch with us today to explore how we can help you collaborate with top influencers and elevate your brand in Myanmar’s dynamic market. Let’s work together to make your business thrive in the CLMV market. If you are interested in more blogs about the CLMV market here are some more articles from us you could check out: 2023 Top Influencers in Myanmar By Industry Top 10 Digital Marketing Agencies in Myanmar  Myanmar Media Landscape 2022 Photo credits: We respectfully acknowledge and thank each influencers for the use of their photo.